Flight Centre is celebrating being in the UK for 10-years by offering customers the chance to win a £10,000 holiday this month. All customers who make a flight or holiday booking in January will be entered into a prize draw to win a holiday for two people of their choice up to a value of £10,000 anywhere on the Virgin Atlantic network.
The promotion will be advertised in store, online and on Virgin FM, which is the first time the retailer has advertised on radio in the UK. The radio advert will feature the Flight Centre Captain as the voice over in a bid to increase awareness of the icon used in all of Flight Centre’s advertising.
Rob Freedman, head of marketing at Flight Centre said: “To help celebrate being in the UK for 10 years we wanted to give our customers the chance to win an amazing trip of a lifetime. The lucky winner could spend the £10,000 flying business class to Australia for a five-star beach holiday or may want to take an interesting cultural break to Japan.”
The radio campaign will launch on Virgin FM in London, where Flight Centre has the highest concentration of stores on 9 January, and will run for two-weeks.
For information contact Flight Centre on 0870 499 0042 or log on to www.flightcentre.co.uk
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